About a month ago, Republican National Committee chair Michael Steele, in an interview with the "Washington Times," said he was planning an "off the hook" public relations offensive for the RNC.

"We need messengers to really capture that region -- young, Hispanic, black, a cross section ... We want to convey that the modern-day GOP looks like the conservative party that stands on principles. But we want to apply them to urban-surburban hip-hop settings."

This was Colbert's...