1.0link77948<![CDATA[The "Top," "Best," Most Trendy" Business Trend for 2008? The Holistic Approach]]>http://www.huffingtonpost.com/andrea-learned/the-top-best-most-trendy-_b_77948.htmlAs in-boxes the world over fill with the assorted year-end "top trends" and "best of" pronouncements, elements of those lists seem to add up to one big trend: that 2008 will be the year of the holistic thought leader.
In order to stay one step ahead of - or even just in step with- today's consumers, a brand's management team must be able to connect seemingly disparate dots from politics to psychology to art, and everything in between. Our current culture...