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	<title><![CDATA[The Corporate "Green Olympics": Sponsors Use Green Messaging in Their Pavilions]]></title>
	<url>http://www.huffingtonpost.com/courtney-woo/the-corporate-green-olymp_b_119975.html</url>
	<abstract><![CDATA[<p>If Beijing were to choose a representative for its "Green Olympics," China Sinopec would win gold. The multinational energy and oil giant made the essence of the term literal by turning its exhibition hall on the Olympic Green into a monstrous Chia pet. The image is best summarized in one word: green.</p>

<p>The building's enviro-friendly aura does as much for Sinopec's own brand image as it does for the Olympics. The exterior walls are irrigated to ensure the long blades of...</p>]]></abstract>
	<taxonomy><![CDATA[Business]]></taxonomy>
	<date_published>2008-09-19T05:12:00-04:00</date_published>
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