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	<title><![CDATA[McCain's Cynical Marketing Is a Danger]]></title>
	<url>http://www.huffingtonpost.com/diane-francis/mccains-cynical-marketing_b_115930.html</url>
	<abstract><![CDATA[<p>The presidential contest is a high-stakes branding game identical to selling soap or cornflakes or SUVs or Brad Pitt, only it's a lot more important to humanity.</p>

<p>And <a href="http://network.nationalpost.com/np/blogs/francis/archive/2008/07/27/obama-mccain-battle-of-the-brands.aspx">McCain's strategy is starting to work</a>.</p>

<p>Team McCain has begun to seriously play up, not play down, the enormous age gap between the two candidates. The calculation is that the only major "product" differentiation between the two sides this time is the huge age gap between its leaders. So McCain is making this...</p>]]></abstract>
	<taxonomy><![CDATA[Politics]]></taxonomy>
	<date_published>2008-08-08T05:12:00-04:00</date_published>
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