1.0 link 225147 <![CDATA[CTA Surveys Customers ... Badly]]> http://www.huffingtonpost.com/mike-doyle/cta-surveys-customers-bad_b_225147.html This week, the Chicago Transit Authority is surveying riders on the front page of its Web site. As you might expect (especially in the still-turbulent wake of Ron Huberman's exit), the agency is doing a rotten job of it.

Especially for a transit provider with a historically bad relationship with its riders, customer surveys should be brief, friendly, well crafted and easy to understand. The CTA's current survey is none of those things.

Instead, it is full of industry...

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