1.0 link 219352 http://www.huffingtonpost.com/renata-helfman/pretty-is-as-pretty-does_b_219352.html Being an eco-evangelist is not for the faint of heart, especially in the beauty industry. Part of the challenge is understanding that your simple $4 lip gloss that most would categorize as unnecessary fluff in the scope of eco-consciousness, bolsters a billion dollar industry that leverages a lot of power. Everybody wants your dollar, of course... but I think we would all agree we feel much better when we as individuals decide to buy something, as opposed to having been...

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