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Sramana Mitra
Sramana Mitra is the founder of One Million by One Million (1M/1M), a global virtual incubator that aims to help one million entrepreneurs globally to reach $1 million in revenue and beyond. She is a Silicon Valley entrepreneur and strategy consultant, she writes the blog Sramana Mitra On Strategy, and is author of the Entrepreneur Journeys book series and Vision India 2020. From 2008 to 2010, Mitra was a columnist for Forbes. As an entrepreneur CEO, she ran three companies: DAIS, Intarka, and Uuma. She has a master's degree in electrical engineering and computer science from the Massachusetts Institute of Technology.

Entries by Sramana Mitra

India's Unicorn Company Aims High

(0) Comments | Posted October 20, 2014 | 11:43 AM


We discussed in an earlier Unicorn post that emerging markets can offer tremendous opportunities to build significant businesses if investors are willing to be patient, which they are not known to be. Let's look at India's e-commerce market as a case study.


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Concept vs. Business Funding

(0) Comments | Posted October 14, 2014 | 8:39 AM


By now, I think I have got through to you: Investors fund businesses, not concepts.

So how do you actually build a business without funding?

Let me introduce you to five entrepreneurs who can show you how:


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From eBay Seller to $20 Million Revenue Business

(1) Comments | Posted October 13, 2014 | 9:44 AM


Back in the days of Web 1.0, eBay kicked off the trend for online marketplaces in the world of electronic commerce. Since then, many ultra-light startups have mushroomed that focus on niche segments. Ultra-light startups have become a key trend in the e-commerce...

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The Silicon Valley Party Scene

(0) Comments | Posted October 10, 2014 | 5:07 PM


There are, really, two Silicon Valleys.

One, that has a rollicking social life, lots of parties, lots of fun.

The second, however, is a relatively tame world where entrepreneurs put their heads down and work. 16 hour days. Juggling large To Do Lists...

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Paradigm Shift

(0) Comments | Posted October 8, 2014 | 9:48 AM


Well, did you Google it?

Definition of 'Business Model'

The plan implemented by a company to generate revenue and make a profit from operations. The model includes the components and functions of the business, as well as the revenues it generates and the...

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Deconstructing The Cloud

(1) Comments | Posted October 3, 2014 | 11:11 AM


At the turn of the millennium, a new form of computing swept over the world.

Netscape went public in 1995, heralding the birth of technology's most exciting gilded age. David Einstein of The San Francisco Chronicle had interviewed John Doerr, General Partner of...

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Who Makes More Money?

(0) Comments | Posted September 29, 2014 | 11:33 AM


Jim and Sarah's conversation above is a very common conversation among entrepreneurs.

Next time, you encounter an entrepreneur who brags about how much money he has raised, ask a follow-on question: How much ownership do you have left in the company?

As a...

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A Latin American Unicorn From Argentina

(1) Comments | Posted September 26, 2014 | 11:27 AM


So far, we have only looked at American companies [Tableau, FireEye, RightNow, Palo Alto Networks, Kayak and SuccessFactors] in the Unicorn series.

There is a market of 500 million people - nearly 8.6% of the world's population - that the business media all...

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Women Entrepreneurs: Are We Whining Too Much?

(0) Comments | Posted September 22, 2014 | 10:39 AM


In my recent article, Women ARE Raising Venture Capital, I said, there is no bias among Silicon Valley VCs against women.

I got an earful on that one.

What? There are hardly any female VCs. So few female CEOs. So few blah blah...

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Building A Unicorn Company By Resurrecting The Dead

(0) Comments | Posted September 19, 2014 | 12:58 PM


We've looked at a number of Unicorn companies so far: Tableau, FireEye, RightNow, Palo Alto Networks and Kayak. Today, we look at SuccessFactors.

If you've been around long enough, you've heard this narrative before: The market is grinding to a halt, the IPO...

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Building Unicorn Companies Using a Roll-Up Strategy

(1) Comments | Posted September 17, 2014 | 11:21 AM


We've looked at a number of Unicorn companies so far: Tableau, FireEye, RightNow, and Palo Alto Networks. Some have followed the lean startup model, some have raised a lot of money, and hence, have followed more a fat startup strategy.

Today, we look...

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From eCommerce to Web 3.0

(0) Comments | Posted September 15, 2014 | 11:58 AM


Back in 2007, even before the iPhone was launched, giving us a powerful computer in our pockets or handbags, I started outlining a vision for Web 3.0.

There are numerous definitions of Web 3.0 floating around. Tim Berners-Lee, a father of the World...

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How To Navigate The World of "Fat Startups"

(0) Comments | Posted August 25, 2014 | 7:44 PM


In the Unicorn series, I have so far written about Tableau Software, FireEye, and RightNow. Of these, while Tableau and RightNow have followed Lean Startup principles, FireEye is definitely what I call a 'Fat Startup' that required a lot of early funding to...

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How Do You Recruit a Great Mentor?

(2) Comments | Posted August 11, 2014 | 10:15 AM


Entrepreneurs around the world are searching for great mentors who can show them the ropes of how to short-circuit their entrepreneurial journeys.

Recruiting mentors is a tricky thing. Mentors -- unless they have an emotional investment in you (friends, family,...

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Starting Unicorn Companies: FireEye

(0) Comments | Posted August 4, 2014 | 12:31 PM


Last November, Aileen Lee wrote a post on Techcrunch titled Welcome To The Unicorn Club: Learning From Billion-Dollar Startups. In it, she offered a list of companies that have had billion dollar exits, and analyzed some of the common threads.


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Entrepreneur Dysfunctions in Cartoons: Pipe Dreams

(0) Comments | Posted July 28, 2014 | 10:49 AM


Honestly, this comic strip is based verbatim on my personal experience!

As you know, I anchor the 1M/1M Free Mentoring Roundtables weekly. After close to 225 sessions, I am astounded at the level of unrealistic expectations and pipe dreams that...

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For Women in Computer Science, Tech Is a Golden Opportunity

(1) Comments | Posted July 17, 2014 | 12:32 PM


Google recently released report acknowledging the lack of diversity in their workforce kicked up a storm. The company says, most of its workforce is white (61%) and male (70%). Worse, a mere 17% of Google's tech workforce is women.

By and large, this...

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May 10,000 Cloud Startups Bloom

(1) Comments | Posted July 11, 2014 | 11:06 AM


The cloud services market has fueled a boom of immensely successful startups, most of which have raised millions in venture funding. Take analytics platform company Birst, which started off in the high-end financial sector, raised $64 million in venture capital,...

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Unicorn Company: Tableau Software

(0) Comments | Posted June 11, 2014 | 11:42 AM

Last November, Aileen Lee wrote a post on Techcrunch titled Welcome To The Unicorn Club: Learning From Billion-Dollar Startups. In it, she offered a list of companies that have had billion dollar exits, and analyzed some of the common threads.

In this series, I would like to look...

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10 Avoidable Mistakes First-time Entrepreneurs Make Repeatedly

(0) Comments | Posted June 6, 2014 | 12:13 PM

Over 600,000 companies go out of business every year in the U.S. alone. Infant Entrepreneur Mortality is a massive problem. Here are 10 avoidable mistakes first-time entrepreneurs make repeatedly:

1. They define success = funding

2. They do not know the essential techniques of bootstrapping

3. They don't understand positioning

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