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Stephan Spencer
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Stephan Spencer is co-author of The Art of SEO: Mastering Search Engine Optimization and author of Google Power Search: The Essential Guide to Finding Anything Online with Google, both published by O'Reilly. He founded the interactive agency Netconcepts in 1995 and sold it to San Diego-based agency Covario in 2010. Stephan is the inventor of the automated pay-for-performance SEO (search engine optimization) technology platform GravityStream. He is a senior contributor to Practical Ecommerce and to MarketingProfs and is a columnist for Search Engine Land and Multichannel Merchant.

Stephan is a frequent conference speaker on SEO and other online marketing topics for the Direct Marketing Association (DMA), American Marketing Association (AMA), Shop.org, Internet Retailer, SMX, IncisiveMedia (Search Engine Strategies), O’Reilly/TechWeb, PubCon, ECMOD, IQPC and IIR. His hundreds of speaking gigs have taken him around the globe –- everywhere from Berlin, London, Toronto, Santiago, Sydney and Auckland, to New York, Chicago, San Francisco, Los Angeles, and places in between. Stephan blogs at Stephan Spencer’s Scatterings, Natural Search Blog, Business Blog Consulting, Changes For Good, and Google, I Suggest…

Entries by Stephan Spencer

Meetup.com: A Secret Weapon for Your Career and Personal Brand

(0) Comments | Posted April 26, 2014 | 1:15 AM

Meetup.com is one of the lesser discussed social networking sites, but I'd argue it's one of the most valuable in terms of bringing people together in the real world around a common theme or interest -- going beyond Facebook and Twitter to facilitate real-life interaction where so much of our...

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Vision Boards, Because New Year's Resolutions Were So Last Year

(1) Comments | Posted March 31, 2014 | 10:11 AM

We're already into the second quarter of the new year, and, admit it, probably by now your New Year's resolutions have lost their momentum. You haven't been to the gym in three days and probably won't tomorrow either. With our daily schedules set in a way we are used to,...

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An eLearning Revolution, and It's Starting in Rural Africa

(0) Comments | Posted December 16, 2013 | 2:01 PM

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Meet Elizabeth, a twelve-year-old who walked over 10 kilometers to school and back every day. Despite her class being crowded -- sometimes with 75 children for each teacher -- and her teachers often being from outside the community, regularly overwhelmed and sometimes missing...

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Voluntouring: A More Conscious Way to Travel

(0) Comments | Posted November 27, 2013 | 1:04 PM

Vacation means palm trees, tropical weather, and filling recycle bottles with compostable trash to build a children's school? That doesn't sound like the classic vaca by the beach we're used to, but for an increasing amount of people, volunteering has become a way to see the world while gaining perspective....

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This School Used to Be a Plastic Bottle

(0) Comments | Posted October 23, 2013 | 6:17 PM

This school used to be a plastic bottle. This school also used to be an empty chip bag, a coffee cup and a candy wrapper. In fact, it used to be a whole village full of inorganic trash that littered the streets and clogged the rivers. This is a bottle...

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The Only Stupid Question Is the One You Keep Asking Yourself

(0) Comments | Posted April 23, 2013 | 3:28 PM

You're talking to yourself again. Yes, you are and you don't even realize it. Don't worry, it's not out loud, so no one else can hear you. And it doesn't mean you're crazy; we all do it. We usually say the same things over and over, like a tape on...

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Losing Your Memory? Not So Fast...

(0) Comments | Posted February 22, 2013 | 1:39 PM

It's a familiar scenario for anyone over 35: You walk into a room to get something, and you suddenly can't remember why you are there. Or you tear the house apart, already late for a meeting and searching frantically for those keys you know you set down on the kitchen...

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Un-Limit Yourself: A Powerful Process for Shedding Those Pesky Limiting Beliefs

(0) Comments | Posted January 23, 2013 | 2:06 PM

What do Ebenezer Scrooge and Anthony Robbins have in common? That may sound like the beginning of a bad joke, but I do have a point and it's a good one. Let me ask you another question first. Have you ever felt that there was something holding you back from...

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Which Love Language Do You Speak?

(11) Comments | Posted October 4, 2012 | 3:15 PM

They say that French is the language of love, but how many of us actually speak French? Well, I do, but that's really neither here nor there. When it comes to love, there is more than one language. And it is the inability to speak each other's language that causes...

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Friend or Food? The Ideology of How We Decide

(16) Comments | Posted September 13, 2012 | 11:21 AM

With the advent of new scientific research on the existence of animal "consciousness", it seems apropos to consider our mindset around which animals we raise for slaughter and which we raise for companionship.

This mindset has a name: carnism.

Anyone who has ever loved a dog...

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Byron Katie Just Wants You to Be Happy

(8) Comments | Posted August 3, 2012 | 4:22 PM

Byron Katie just wants you to be happy. She doesn't know you, but she believes she can help you find your happiness, and countless of her fans and followers would agree. She also thinks that helping you find happiness goes a long way in solving the myriad problems in the...

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