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Stephen Balkam

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Consumer Reports Privacy Survey Rings Alarm Bells

Posted: 05/04/2012 2:30 pm

Throughout much of the 2000s, we lived through what some have described as a techno-panic on the issue of online predators. Many a nightly news program led with scary images, stories and reports of dangerous pedophiles stalking neighborhoods having first tracked your kids through their online profiles and pictures. Programs such as To Catch a Predator fueled that fear even though good, academic research demonstrated that only 6 percent of child sexual abuse cases involved the internet.

Fast forward to 2012 and while the stranger danger stories have greatly diminished, we appear to be having what Jeff Jarvis terms a "moral panic" about privacy on social networks. Consumer Reports' recent survey entitled, "Facebook & Your Privacy: Who Sees Your Data on the Biggest Social Network" raises some very important issues about the use of the details and data of our daily lives and how we are tracked in both the real world and across cyberspace. The Consumers Union, which publishes Consumer Reports, advocates for a national privacy law and seeks more transparency from Facebook and the other social networks.

Unfortunately, the authors have been less than transparent in how they've reached their numbers. They state that:
• 39.3 million have identified a family member in their profile
• 4.6 million discussed their love life on their wall
• 20.4 million included their birth date and year in their profile
• 2.6 million discussed their recreational use of alcohol on their wall

These figures and more are based on survey of 2,002 households of which 1,340 are active on Facebook. So a third of respondents on a survey on Facebook aren't on the social network. Next, they extrapolate from the percentages to estimate so-called national totals. Remarkably, Consumer Reports, whose tag line is "Trust Lives Here" was unwilling to release the questionnaire upon which these figures are based. Not exactly transparent.

Then there's the issue of the circumstances in which the respondents are sharing their info. "It's all about context. We don't know from these results whether the folks sharing their personal information are doing so with a tight network of friends and family or the wider world," said Amanda Lenhart, senior research specialist at the Pew Internet & American Life Project.

Indeed, it could be argued that these figures represent some good news. The fact that (an extrapolated) 2.3 million people "liked" a page regarding sexual orientation points to growing tolerance and acceptance. Or that 7.7 million demonstrated their religious affiliation by liking various church-related profiles seems like a positive thing to report. And as for the estimated 4.6 million folks who expressed their love online to another, it all depends on the critical question of context -- were these postings shared closely or with the whole wide web. The survey is silent on this.

Our sense of privacy is certainly shifting and we must remain vigilant and critical of companies, governments and of NGOs who store large quantities of our data. But it is disappointing that a "trusted" body such as the Consumers Union, a registered 501(c) 3, charitable organization, should use opaque methods to make a point. Let's take a more reasoned and transparent approach to this critical issue rather than create this year's scare story. And let's encourage peer-reviewed, academic studies that are open for all to see to study this vitally important subject.

(Full transparency: My organization, the Family Online Safety Institute, receives funding from Facebook, Google, Microsoft and a number of other Internet companies.)

 

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Throughout much of the 2000s, we lived through what some have described as a techno-panic on the issue of online predators. Many a nightly news program led with scary images, stories and reports of d...
Throughout much of the 2000s, we lived through what some have described as a techno-panic on the issue of online predators. Many a nightly news program led with scary images, stories and reports of d...
 
 
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HUFFPOST SUPER USER
Akla
Leave No Trace, Just a Good Impression
12:28 PM on 05/07/2012
at the risk of being banned by facebook or the others, or worse, being tracked and outed, let me just say that people have no right to an expectation of privacy when they post information on the internet on "free" sites whose intention and purpose is to share information with other people, friends or not. These sites were built to capture data and then to market it to companies. If you want privacy guarantees, only use a paid site or stay off the internets. And yes, one really does not need to be on social media to be informed or in contact with your friends. Kim and Lindsey do not know you from Eve, and Demi's ex has employees who twit for him. :)
HUFFPOST SUPER USER
Ppaatt
03:15 PM on 05/06/2012
Who am I going to believe? Consumer Reports or a guy funded by major social media companies. I'll stick with Consumer Reports.
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E4B32787
US Gov: The best that money can buy.
10:02 PM on 05/05/2012
It looks like privacy may go a little further downhill.
Article: http://news.cnet.com/8301-1009_3-57428067-83/fbi-we-need-wiretap-ready-web-sites-now/

"The FBI is asking Internet companies not to oppose a controversial proposal that would require firms, including Microsoft, Facebook, Yahoo, and Google, to build in backdoors for government surveillance. "
This user has chosen to opt out of the Badges program
02:14 PM on 05/05/2012
It's Obama's fault
02:02 PM on 05/05/2012
If a prospect of renewed slavery looms again
in North America our Internet readers will find
Facebook has best facts for selection process.
Why otherwise seperate chaff from best grain?
yappnmutt
humping legs for liberty
03:00 AM on 05/05/2012
(Full transparency: My organization, the Family Online Safety Institute, receives funding from Facebook, Google, Microsoft and a number of other Internet companies.) lol

anyone with oxygen in their brain knows it is not smart to be on facebook.
HUFFPOST SUPER USER
Susanmg
11:07 PM on 05/04/2012
I had a FACEBOOK accunt, but someone I knew posted photos of me on my page without my permission..nothing bad, just not flattering, and I took them down. After reading the CR piece, I went to shut down the whole account (I had already disabled all photos and thought I had my privacy settings at the max.) When I finally FOUND the security page, I was shocked to see how much stuff was availbale to anyone who typed in my name. So I closed the account. I suggest others do the same...this is not a safe place to be.
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03:23 PM on 05/05/2012
I use Facebook. I just will never use my real name or any identifying information. I use a remote vpn where my IP address isn't tracked and remove all my posts after a period of time.
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02:43 AM on 05/06/2012
Why bother?

What does Facebook do for you after all that?
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05:48 PM on 05/06/2012
Scarier still is that they give up to 2 weeks to delete your information. Ridiculous, and there must be some benefit for them, otherwise they would claim superiority for affording immediate deletion.