L.A. Fashion Designer Corey Lynn Calter Launches a Blog

07/29/2010 05:37 pm ET | Updated May 25, 2011

We love Corey Lynn Calter. So much so that we photographed her modern art-filled, East Hollywood Hills pad last February. And now the designer's grown up, yet girly aesthetic can be found on her new blog, CLC's Bees Knees.

The blog, named after the bee tattoos on Calter's knees, features press clippings, personal photos including those from a recent LAXART garden party in Bel Air and images from upcoming look books.

She joins other designers and retailers such as Shipley & Halmos and Topsy Design in the trend of using super inexpensive, bare bones blogging platforms to create an "I made this at home in bed" look for their blogs, rather than the glossy, flashy, overtly professional sites we're used to seeing from the fashion world. In Calter's case she used TypePad and even kept that company's name in her URL. Shipley & Halmos did the same thing with Google's free Blogspot platform, which Topsy Design (the rad Silver Lake based vintage e-comemrce business we profiled earlier this summer) also used.

The strategy is to create an on-line presence that feels homespun, organic and allows consumers to "enter your world." And Calter has accomplished this mission with a very cute, very personal blog that accurately shows off her unique voice and style in a way that doesn't feel forced.

Check out CLC's Bees Knees here.

And, as always, be sure to visit Style Section L.A. to read more about fashion, style, shopping, culture and nightlife in Los Angeles!