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Sue Cischke
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Blog Entries by Sue Cischke

Fuel Economy -- More Important Now Than Ever

Posted March 28, 2011 | 17:17:22 (EST)

When gas prices go up, it's natural for consumers to start looking at their vehicle's fuel efficiency and ask what the auto industry is doing to improve MPGs.

Fortunately for consumers, auto manufacturers have anticipated a spike in fuel prices for some time. As a result, the industry has...

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Tips for Driving Greener This Holiday Season

Posted December 17, 2010 | 11:22:52 (EST)

'Tis the season for family, friends and road trips. AAA estimates that 42 million Americans will travel more than 50 miles by car this year on their way to holiday celebrations. As Americans pack up their cars and drive over the river and through the woods this winter, my colleagues...

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ABCs to Understanding EVs

Posted November 4, 2010 | 18:12:56 (EST)

With vehicle electrification options increasing, it's easy to understand why consumers may have trouble keeping track of what the new technologies are and how each one works. In fact, an online survey conducted by Harris Interactive this past summer indicates a vast majority of American adults (71 percent) say they...

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Recycle Your Ride? Vehicles Are More Sustainable Than You Might Think

Posted August 9, 2010 | 15:05:33 (EST)

When we think of recycled products, our thoughts usually center on paper, aluminum cans or glass bottles. That's why it might surprise you to know automobiles are among the most recycled of all consumer products. According to the Environmental Protection Agency, more than 95 percent of all end-of-life vehicles in...

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Taking Charge of Building the Electric Vehicle Infrastructure

Posted July 13, 2010 | 14:12:05 (EST)

While electric vehicle (EV) technology is being touted as cutting edge, history buffs know electric powered vehicles have been around for more than 100 years. In fact, in 1900, EVs were outselling steam and gasoline cars. Their top speed was only 14 mph and the battery range was 18 miles....

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Why Should You Read a Company's Sustainability Report?

Posted June 15, 2010 | 17:43:37 (EST)

Today, it's not uncommon for companies to publish sustainability reports highlighting a range of efforts being made to act in a socially responsible manner. And that's a good thing.

Sustainability reports serve as a scorecard for us - to report on the progress we are making with our corporate...

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Are Bio-Fuels Still Relevant?

Posted May 27, 2010 | 15:44:59 (EST)

The short answer to that question is a simple yes. Around the globe, many nations have already set bio-fuel targets; here in the U.S., the Energy Security and Independence Act requires that 36 billion gallons of renewable fuels be blended into gasoline by 2022. The European Union is working toward...

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Why is an auto company talking about water?

Posted April 30, 2010 | 02:46:54 (EST)

Not surprisingly, when I am asked to participate in professional conferences, the requests center on Ford's view of the future of transportation. It's a topic central to our planning and product strategy for years to come. But several weeks ago I had the opportunity to discuss a very different strategic...

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Helping Others Go Green

Posted February 16, 2010 | 16:09:05 (EST)

As I have often stated in this blog, Ford Motor Company has a very clear blueprint for sustainability that lays out the advanced technologies we will implement in our vehicles to achieve greater fuel efficiency and reduced CO2 emissions. But as I have also often noted, sustainability for...

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Ford's Actions Speak to Climate Change Position

Posted January 15, 2010 | 12:48:37 (EST)

The policy debate surrounding climate change intensified in 2009, particularly at the end of the year. The U.S. took an active role in the Copenhagen climate negotiations. Senator Cantwell introduced legislation that would cap greenhouse gases (GHG) and return revenues from the program back to U.S. citizens. Senators Kerry, Lieberman...

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At Ford, We Are Taking 'Going Green' Beyond Fuel Economy

Posted December 2, 2009 | 15:43:42 (EST)

Most of the discussion around the "greening" of the automotive industry over the last decade has focused primarily on making vehicles more fuel-efficient. It's not surprising because increasing fuel efficiency and decreasing CO2 emissions will ultimately represent our largest contribution to meeting the challenges of climate change and energy security....

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Fuel-Efficient Driving for Not Thousands, but Millions of Drivers

Posted October 9, 2009 | 13:42:06 (EST)

The success of the recent cash for clunkers program this past summer demonstrated a clear case of consumers' desire for affordable, fuel efficient vehicles. Thanks to the incentives under the program, buyers snapped up roughly 700,000 new cars, trading in old cars for new models. The program delivered on two...

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Ford's Fuel Efficient Future: Bringing Electrification to Life

Posted September 9, 2009 | 17:11:12 (EST)

2009 has been a dynamic year for the U.S. auto industry. We stood side-by-side with President Obama when he announced a new national fuel and emission standards program. We applauded the Department of Energy's decision to award grants to accelerate viable commercial production of electrified vehicles and vehicle-to-grid infrastructure development....

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