On December 1, World AIDS Day, more than 70 iconic landmarks in 13 countries -- including Sydney Opera House, St Paul's Cathedral in London, Table Mountain in Capetown, the Empire State Building, Niagara Falls, Los Angeles International Airport and Seattle's Space Needle -- will light up (RED)™ to promote awareness...
Posted September 20, 2010 | 09:19:34 (EST)
This week people from around the world will gather in New York City to assess the progress of the Millennium Development Goals.
We are on the verge of a truly momentous development in the realm of global public health -- the emergence of the first generation in almost 30 years...
Posted August 6, 2010 | 19:30:37 (EST)
Sometimes you have to look back to see how far you've come. An article in Bloomberg Businessweek -- -- 'AIDS Drugs Flow to the Third World' -- reports on new ways HIV/AIDS drugs are being manufactured and distributed in developing countries. It's a remarkable story.
In 2002, antiretroviral...
Posted December 1, 2009 | 09:00:49 (EST)
The novelist David Rhodes once wrote that life's fundamental narrative begins with "I" and ends with "you." Everything in between is conveyance from one person to another. What we convey is what matters.
The basic idea of (RED)™ is transactional conveyance; I buy a (RED)-branded product, be it an Apple...
Posted October 28, 2009 | 15:44:14 (EST)
Here's some good news. A report issued this month by the World Health Organization, UNICEF and UNAIDS discussed the world's advance towards the goal of universal access to HIV prevention, treatment, care and support services by 2010. Remarkable progress has been made, the report said.
There...
Posted February 13, 2009 | 16:45:03 (EST)
What to get her for Valentine's Day? What to get him? Flowers, chocolates, teddy bears are marketed ceaselessly on television. Been there, done that.
Better idea: (RED) products. They're the right color (red). Desire and virtue neatly packaged all in one. And they have an immediate impact on...
Posted December 1, 2008 | 10:55:03 (EST)
For some, today is a day of reflection, to remember a loved one or friends lost to AIDS. For others, today is a day to acknowledge the progress we've made fighting this pandemic, and the tens of thousands of lives that have been saved thanks to the availability of life-saving...
Posted September 17, 2008 | 14:24:52 (EST)
I've just returned from my first visit to Rwanda, where (RED) funds have been hard at work. A friend once told me that Rwanda either breaks your heart or fills you with hope. I came away hopeful. Here's why:
In May 2006, Rwanda became the first country to receive (RED)...
Posted November 30, 2010 | 20:03:00 (EST)