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Susan Wilson Solovic
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Susan Wilson Solovic, THE Small Business Expert. She is sought-after keynote speaker and a NYT, WSJ and USA Today bestselling author, media personality, former ABC News small business contributor, and attorney. As an award-winning serial entrepreneur, she offers practical advice and expertise on a wide range of small business matters.

Solovic has spoken to thousands of entrepreneurs around the world. She's also been an adjunct professor of entrepreneurship in the MBA program at Saint Louis University.

Solovic is an authoritative voice on the burgeoning small business market segment, and is able to offer guidance to your audience on growing businesses and meeting the array of challenges small business owners face.

Solovic is "Of Counsel" with the New York law firm of Jung & Mele, LLP.

Entries by Susan Wilson Solovic

March Madness Offers Risks and Rewards for Small Business Owners

(0) Comments | Posted March 18, 2014 | 10:49 AM

Get ready -- March Madness is underway and that means business owners should brace themselves for a dip in productivity. Global outplacement firm Challenger, Gray & Christmas said an estimated 50 million Americans participate in March Madness office pools, and companies stand to lose $1.2 billion for every...

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There's a Time and a Place for Everything

(0) Comments | Posted February 4, 2014 | 2:07 PM

If you've seen The Wolf of Wall Street, you probably wouldn't be surprised to know it holds the record for the number of "F" bombs during a movie -- 506. Just last night, I was watching the House of Cards on Netflix and it seemed every other word was F....

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Is New Technology on Your Holiday Wish List? What to Do With the Old Stuff

(1) Comments | Posted December 10, 2013 | 6:38 AM

Is new technology on your holiday wish list? Many small businesses make the decision to purchase new gadgets before the end of the year. Technology is a game-changer for small business. It levels the playing field. As recently as 10 years ago, who would have imagined our ability to communicate,...

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Fake It Til You Make It? Not in Small Business

(1) Comments | Posted October 6, 2013 | 8:38 PM

"Grassroots" has become the go-to buzz word for everyone from political pundits to pre-school teachers. It seems as if the only way to accomplish something is from "the ground up." In that dirt-driven vein, here's another one for you: "Astroturfing." It has nothing to do with a football field, but...

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Afghan and Rwandan Women Learn Entrepreneurial Skills From U.S. Mentors

(0) Comments | Posted July 21, 2013 | 12:23 PM

In the aftermath of the 1994 genocide in Rwanda, Emelienne found herself alone. Despite the hardships she faced for survival, she persevered, keeping her eyes on the road ahead. With hope for the future, Emelienne, along with other women in her community, developed a cooperative based on the one skill...

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SBA Resorts to Propaganda and Pixie Dust

(1) Comments | Posted February 25, 2013 | 2:39 PM

At first I thought it was a joke. I received a press release from the SBA's Office of Advocacy with the headline: Small Businesses Leading Nation's Economic Recovery. Amazingly, it wasn't a joke or even a misprint. The release cited the Small Business Economy 2012 Annual Report as the basis...

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Obama Administration Pushes Small Businesses Toward Export Opportunities

(2) Comments | Posted February 2, 2011 | 9:30 AM

Small business is the engine that is driving the American economy. A phrase we have all heard a lot. But little help has been provided during this recession to help small businesses survive.

The National Export Initiative, created by an Executive Order, was created to "improve conditions that...

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Small Businesses Fed-Up With Flying

(4) Comments | Posted November 23, 2010 | 11:22 AM

Every media outlet is talking about the public outrage regarding the full-body scanners and pat-downs being used by airport security. For me, and many small business travelers, this is just another issue that makes flying frustrating.

Politicians pontificate about the important role small business plays in our economic recovery....

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A Helping Hand: Bring America's Entrepreneurial Talent to a Stage of Opportunity

(0) Comments | Posted June 17, 2010 | 10:21 AM

There is so much talent in all of us. Sometimes a little guidance, assistance, mentorship or just someone to believe it us can make all the difference in the world. I've found that's true for entrepreneurs who struggle to turn their dreams into reality. Mentorship and technical assistance can turn...

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Workplace Stereotyping: A Silent Productivity Destroyer

(2) Comments | Posted May 6, 2010 | 10:54 AM

When you think of diversity in the workplace you typically think of race and gender, but in reality workplace diversity is much broader. Consider your co-workers, they differ in a variety of ways such as age, marital status and family responsibilities. All of these differences can lead to stereotyping which...

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The Recession Creates a New Business Paradigm: Entrepreneurial Independence and Individualism

(34) Comments | Posted April 7, 2010 | 1:58 PM

Take at face value the unemployment statistics and you'll be sadly mislead. The current 9.7 percent unemployment rate is only part of the story. The real story is behind the numbers -- the story the media never speaks about -- and that is the number of people who have become...

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For Entrepreneurs Timing is Everything!

(2) Comments | Posted March 24, 2010 | 3:42 PM

During the past seven years, I've talked with hundreds of thousands of small business owners and entrepreneurs. I can't begin to tell you the number of times I've heard an entrepreneur share a story about a failed business venture that ends with, "I was ahead of my time."


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Employees Talk. Customers Listen: You May Not Like What They Hear

(2) Comments | Posted March 9, 2010 | 11:42 AM

One of the biggest assets a business can have is talented, loyal employees who understand the importance of customer service. I beam with pride when someone compliments one of my team members at It confirms what I already know: I'm fortunate to have the best and the brightest working...

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Women's History Month Tribute to a Pioneering Entrepreneur: My Mother!

(0) Comments | Posted March 3, 2010 | 2:20 PM

Every year during Women's History Month, my thoughts turn to my mother. Why? Because my mom was a pioneer in the field of women business ownership.

Mom became an entrepreneur at the end of World War II which was unheard of in those days. The war left her...

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Following Up After a Job Interview: Do the Old Rules Still Apply?

(10) Comments | Posted January 18, 2010 | 8:32 AM

Great question don't you think? I thought so when a Fox News anchor asked me that question during a live television interview recently. Honestly, I was caught off-guard for a moment as I struggled to balance the traditional business etiquette norms and the realities of today's business world. In this...

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January 11, 2010 Is National Clean Off Your Desk Day!

(1) Comments | Posted January 11, 2010 | 1:44 PM

Take a good look at your desk. What do you see? Piles of paper. Unopened envelopes. Half-empty coffee cup. Part of last Wednesday's lunch. Experts say the average desk worker has 36 hours worth of work on their desk at any one time. No wonder we waste up to 3...

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Make 2010 New Year's Resolutions That Stick!

(0) Comments | Posted January 5, 2010 | 3:53 PM

If you haven't already, it's time to make your New Year's Resolutions. It is motivating to start off with a clean slate and lofty goals to make changes for the better during the coming year. Unfortunately, most of us fail miserably at sticking to our commitments. Why? Typically, we're overly...

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Unions and Small Business Are Like Oil and Water

(17) Comments | Posted January 4, 2010 | 9:35 AM

Anyone who understands the reality of what it takes to run a successful small business knows that unions and small business are like oil and water. But the politicians in Washington DC don't get it. Why? Because they've never had to make payroll. Allow me to share a brief story...

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Social Media in the Workplace: Reasonableness Standard

(0) Comments | Posted December 16, 2009 | 12:28 PM

Social media is a hot new marketing tool that is helping many small businesses grow without spending a fortune. However, social networking can create problems for small firms when employees spend too much time using the technology for personal rather than business reasons.

I remember when I started my...

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Shine the Light on American Express as it Puts the Squeeze on Small Business

(2) Comments | Posted October 7, 2009 | 3:17 PM

Perhaps, you've seen the major media campaign sponsored by American Express and NBC Universal promoting the Shine a Light contest where a small business can win $100,000 in grant money and marketing support from American Express. While American Express is spending bundles on marketing their brand, they are putting...

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