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Sylia Obagi
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What Nonprofits Need Most

(2) Comments | Posted August 10, 2013 | 6:22 PM

Most nonprofit leaders don't think of income generation as their top priority. Their purpose is to serve, they reason. Raising money is secondary.

This kind of thinking is one of the biggest mistakes a nonprofit can make.

Without a strong fundraising culture, nonprofits often lurch from one financial crisis...

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