Mr. Sorkin, that you would prefer an underpaid factory worker kill your dinner for you instead of doing it yourself does not make you morally superior to Sarah Palin. Killing an animal to eat is not a "Lottery-from-hell," it's the food chain.
As Facebook continues to shape norms online, it is worth remembering the premise that it was built on. The young Zuckerberg thought nothing of conscripting people's pictures and personal information into his web experiments.
For people like Mark Zuckerberg, who code around the clock, the idea of watching a caricatured augmentation of the great challenges of entrepreneurship seems about as pleasant as scratching a blackboard.