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Adobe

(VIDEO) Adobe's Fast-Growing "Marketing Cloud" Now a Billion Dollar Business

Andy Plesser | Posted 12.06.2014 | Business
Andy Plesser

In its most recent quarterly earnings, Adobe Systems Incorporated reported $290 million in revenue for its Marketing Cloud, "with strong bookings grow...

(VIDEO) Adobe's "Marketing Cloud" Explained

Andy Plesser | Posted 11.24.2014 | Technology
Andy Plesser

COLOGNE - Who'd be a marketer these days? With device fragmentation, channel proliferation and the up-ending of the traditional "funnel" comes a whol...

(VIDEO) Publicis and Adobe in Pact for "One-to-One" Marketing Initiative

Andy Plesser | Posted 11.10.2014 | Business
Andy Plesser

COLOGNE, Germany - Publicis, the giant advertising holding company, announced today a strategic partnership with Adobe for a marketing platform soluti...

Judge Strikes Down Settlement In Landmark Wage Theft Case

PandoDaily | Mark Ames | Posted 08.08.2014 | Technology

The judge overseeing the landmark Silicon Valley wage theft antitrust lawsuit has struck down the $324 million settlement reached between most of the ...

(VIDEO) Mobile, iOS Fuels Rapid Growth of "TV Everywhere," Adobe Study

Andy Plesser | Posted 08.10.2014 | Technology
Andy Plesser

SAN FRANCISCO -- Mobile devices, led by the Apple operating system, are fueling the spread of TV Everywhere, says Tamara Gaffney, Principal Analyst wi...

Having a Mission Is What Real Businesses Do

MaryEllen Tribby | Posted 07.30.2014 | Business
MaryEllen Tribby

Many entrepreneurs and small business owners make the mistake of not taking the time to craft a mission statement. They think it's just fluff and a waste of time.

Crisis on the Internet: Is Everybody the Bad Guy?

Eric Mink | Posted 07.09.2014 | Media
Eric Mink

Next week, the FCC plans to propose new rules that its chairman claims will preserve the Internet as a free, fair and open communications medium for all. It seems far more likely that the rules will radically distort the medium by tilting Internet functioning even further in favor of the giant technology players.

What's Wrong With Silicon Valley's No-Poach Rule?

Margaret Heffernan | Posted 06.23.2014 | Business
Margaret Heffernan

What's revealed in these arrangements is striking: a belief that, once you've hired someone, you have bought the power to control their future when they work for you -- even after they've quit. In other words, you own them.

Farm to Fork Across America: Technology and Healthy Food for Emotional Well Being, Google and Adobe Style

Julie Ann Fineman | Posted 06.22.2014 | Home
Julie Ann Fineman

This post is co-authored by Lee Glenn "We must learn to balance the material wonders of technology with the spiritual demands of our human nature." -...

Apple Wants To Keep Evidence That Steve Jobs Was A 'Bully' Out Of Court

Reuters | Dan Levine | Posted 06.15.2014 | Technology

By Dan Levine SAN FRANCISCO (Reuters) - Witnesses at an upcoming trial over no-hire agreements in Silicon Valley should not be allowed ...

Tech Marketing Reinvented: Are You in the Revolution or Evolution Age?

Ivo Lukas | Posted 06.08.2014 | Technology
Ivo Lukas

Digital marketing is not just about tech tools, though. Reinvention requires risk. Being passionate and authentic -- even if this means being vulnerable -- is intimidating, but also rewarding according to Robert Redford, who said, 'Not taking a risk is a risk.'

(VIDEO) Comcast's thePlatform Unit in Pact with Adobe Primetime

Andy Plesser | Posted 06.08.2014 | Business
Andy Plesser

LAS VEGAS  - Comcast's thePlatform, the Seattle-based online video platform, has announced a joint technical and business alliance with Adobe's Prime...

(VIDEO) Adobe Announces Video Streaming for Major League Baseball and WWE

Andy Plesser | Posted 06.08.2014 | Media
Andy Plesser

LAS VEGAS - Adobe has two new customers for its Adobe Primetime digital video delivery and ad decisioning platform:  Major League Baseball and the Wo...

(VIDEO) Adobe Announces Support for MPEG-DASH, Showcases 4K

Andy Plesser | Posted 06.08.2014 | Technology
Andy Plesser

LAS VEGAS - Adobe has announced  support for  both ultra HD or 4K and with MPEG-DASH.   While Adobe's solutions are not yet available, the company...

Want A Strikingly New Web Site That You Develop Yourself?

Bill_Robinson | Posted 06.03.2014 | Technology
Bill_Robinson

Enter Strikingly. This online website development platform/app makes the excruciating headache of creating your new website easy and most importantly, fun.

Community Restores 400-Year-Old Adobe Mission to Serve "Another Five Generations"

National Trust for Historic Preservation | Posted 03.25.2014 | Religion
National Trust for Historic Preservation

By Lauren Walser Earliest known photo of St. Augustine Mission, c. 1867. As it approached its 400th year, St. Augustine Mission in the Pueblo of Is...

Tesla and Adobe: Why Continuous Deployment May Mean Continuous Customer Disappointment

Steve Blank | Posted 03.08.2014 | Business
Steve Blank

For the last 75 years products (both durable goods and software) were built via Waterfall development. This process forced companies to release and la...

Adobe: TV Everywhere Homes Doubled in 2013

Andy Plesser | Posted 03.01.2014 | Business
Andy Plesser

The number of pay-TV homes accessing TV Everywhere has doubled in the first nine months of 2013, says Jeremy Helfand, VP of Monetization at Adobe, dur...

When Ads Tell Compelling Stories...

Rajesh Setty | Posted 01.23.2014 | Business
Rajesh Setty

When an Ad tells a compelling story and touches the hearts of people, they go out of the way to share that story with others. Ads normally get ignored...

Why the Adobe Hack Scares Me -- And Why It Should Scare You

Adam Levin | Posted 02.13.2014 | Technology
Adam Levin

If you're one of those folks who believed that "it will never happen to me," when it comes to identity theft, the hack of Adobe's internal database isn't just bad news -- it's scary.

Education Integration: How One Company Is Revolutionizing Ed-Tech

Zev Gotkin | Posted 01.23.2014 | College
Zev Gotkin

In fact, many students who complete online degree programs using 2U often enthusiastically fly out for the in-person graduation ceremonies at their own expense.

ADOBE HACKED

AP | The Associated Press | Posted 02.20.2014 | Technology

Adobe Systems Inc. said a cyberattack on its systems has exposed credit-card information of 2.9 million customers. The maker of Photoshop and other s...

Adobe in Pact with Turner to Stream Cable Nets

Andy Plesser | Posted 11.24.2013 | Technology
Andy Plesser

Adobe today announced an agreement with Turner Broadcasting to provide its technology services to stream the digital, linear feed of of Turner's cable...

WATCH: Turning A Skate Vid Into A Work Of Art

Sarah Barness | Posted 08.28.2013 | Arts

Though it's hard to go wrong with some slow motion, outer space and nice music, it takes a special kind of eye to make a worthwhile video. That's why ...

Why Software As a Service Will Kill Accountability

Michael Morgenstern | Posted 09.29.2013 | Technology
Michael Morgenstern

I just downloaded the trial for Adobe Premiere Pro 7.0, which is available only as part of their Creative Cloud system. As explained by Wired, Creative Cloud isn't really a cloud; it's a fancy way of repackaging subscription-based software.