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Age Groups

Bankrupt Retirees: Older Americans Are Most Likely To Declare Bankruptcy

Newsweek | Linda Stern | Posted 10.14.2009 | Business

Read More: Age Group, Debt, Age Groups, Bankruptcy, Age, Retirement, Older, Bankruptcy Rates, Recession, Rates, Senior Citizens, Mortgage, Aarp, Personal Finance, Demographics, Business News

Older Americans are heading into and through retirement with a boatload of debt. They're carrying everything from mortgages and home-equity loans to b...

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Grandparents.com CEO Says Targeting Life-Stages is More Important Than Demographics

Nina Spezzaferro | Posted 06.19.2008 | Business

Read More: Cbs, Yahoo!, Hallmark Channel, TV Land, grandparents.com, Age Groups, Online Advertising, Advertising, Grandparents, Business News
Nina Spezzaferro

With new targeting data available, especially on the Internet, advertisers should consider targeting people of a certain life-stage, rather than a particular age or gender.

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