What the Heck Is Display Advertising, Anyway? And Who Cares?
Read More:
Brand Advertising,
Display Advertising,
Online Advertising,
Internet Advertising,
Alistair Beattie,
Ad Age,
Akqa,
Media News
If posters were measured by the number of times people reached over and touched them, they wouldn't be used. If you measure banners by clicks alone you are missing a trick.
Jarvis Coffin | Posted 08.07.2009 | Media