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SXSW Shingerview: Keith Lehman, Sprint

David Shing | Posted 04.08.2014 | Technology
David Shing

Keith Lehman, Social Media Marketing Manager at Sprint, is one cool dude. He started his career at Sprint working at a retail store for five years, and worked his way up to corporate, doing development in marketing and operations.

SXSW Shingerview: Glenn Carter, 3M

David Shing | Posted 04.11.2014 | Technology
David Shing

From the chair hanging in mid-air held up only by 3M tape, to the art sculpted from 3M duck tape, 3M is a company that is constantly innovating and I was excited to hear about it from Glenn.

SXSW Shingerview: Chris D'Amico, Hill Holliday

David Shing | Posted 04.08.2014 | Technology
David Shing

At SXSW last month, I chatted with my friend, a fellow creative, Chris D'Amico, SVP and Group Creative Director at Hill Holliday who is the creative l...

SXSW Shingerview: Jason Levine, Mondelez

David Shing | Posted 04.04.2014 | Technology
David Shing

Jason Levine, who is responsible for Oreo on a global scale, stopped by AOL's activation at Raptor House to talk about the Oreo brand.

SXSW Shingerview: Adam Harter, Pepsi

David Shing | Posted 04.04.2014 | Technology
David Shing

In the last two years, Pepsi has re-imagined the SuperBowl halftime show, and in the spirit of innovation and creativity, took it a step further this year.

SXSW Shingerview: Howard Handler, MLS

David Shing | Posted 03.26.2014 | Technology
David Shing

With the World Cup taking place this summer, I was excited to talk with Howard Handler, CMO of Major League Soccer at SXSW Interactive this year. Howard is a sharp dude with a unique background.

SXSW Shingerview: PHD Grady Creative Collective

David Shing | Posted 03.21.2014 | Technology
David Shing

These five bright, interesting, and interested students from the University of Georgia are a part of a collaborative research project with PHD to build consumer insights on millennials. At SXSW this year, I sat down with them to talk about their point of view as consumers and as the culture of youth.

CES Shingerview: Sean Lyons, Havas Worldwide

David Shing | Posted 03.25.2014 | Technology
David Shing

At CES 2014, I had the privledge of talking to Sean Lyons, Global Chief Digital Officer of Havas Worldwide. Sean, who in a previous life managed the global Nike account, has incomparable experience when it comes to brands using technology to connect with consumers.

CES Shingerview: Anthony Reeves, Moxie

David Shing | Posted 03.24.2014 | Technology
David Shing

The Chief Creative Officer of Moxie, Anthony Reeves, and I chatted at CES a few weeks ago about brands embracing technology in order to make meaningful connections with consumers. Watch as he and I discuss the power of an idea, the challenges that come with the ever-changing tech landscape, and why we both love working in digital.

CES Shingerview: Vin Farrell, Havas Worldwide

David Shing | Posted 03.24.2014 | Technology
David Shing

Is technology bringing us together or is it distancing us from each other? A few weeks ago, at CES in Las Vegas, I sat down with Global Chief Content Officer at Havas Worldwide, Vin Farrell, to talk about if technology helps or hurts brands connect with humans.

CES Shingerview: Cary Tilds, GroupM

David Shing | Posted 03.15.2014 | Technology
David Shing

At CES this past week, I had the pleasure of talking to Group M's Chief Innovation Officer, Cary Tilds, on some of the tech trends she saw at CES, and where she thinks the future of technology heading.

Cannes Lions Shingerview With David Bell, Chairman Emeritus, IPG and AOL Advisor

David Shing | Posted 09.22.2013 | Business
David Shing

David Bell is known to those who are lucky enough to know him as the mentor, yoda, guru, master, sage, teacher, guide, light and anything else you can use to name our industry's most respected advisor.

Cannes Lions Shingerview With Mark Pollard, VP Brand Strategy, Big Spaceship

David Shing | Posted 09.22.2013 | Business
David Shing

Mark Pollard is very careful not to let semantics get in the way. And argues you shouldn't either. At Big Spaceship, no one has "Creative" in their title -- being creative is the cost of entry.

Cannes Lions Shingerview With Chris Miller, CDO, Draftfcb

David Shing | Posted 09.22.2013 | Business
David Shing

Magic are the moments that make the technology disappear and the message or experience appear. And today, more than ever, those messages need to be appear in a way that makes the consumer not a bystander but a participant.

Cannes Lions Shingerview With Brian Sheehan, author of Loveworks

David Shing | Posted 09.22.2013 | Books
David Shing

Even at a festival dedicated to creativity, there was an emphasis on technology and data. So when someone wants to get back to the emotional connection between brands and consumers, it can feel like a refreshing bolt of "why, yes. Do tell."

Cannes Lions Shingerview With Mark Holden, Worldwide Strategy and Planning Director, PHD

David Shing | Posted 09.10.2013 | Business
David Shing

What if your boss turned to you and said, let's turn all work into play. Now imagine that your career, your accomplishments, work patterns and place in a company, would all be viewed through such a model. That's exactly what PHD is doing.

IAB & AOL Mobile Discussion Cannes Lions 2013

David Shing | Posted 09.02.2013 | Business
David Shing

In 2012 Mobile stormed into Cannes lions as the hot new category. In 2013, submissions were up 30 percent and the winner was a country first for the Philippines.

Shingerview With Baratunde Thurston of Cultivated Wit and More!

David Shing | Posted 08.31.2013 | Business
David Shing

Humor makes us more human by revealing what matters to us, what triggers an emotional response. Before brands can seek to engage in humor, they must know what they stand for at their core.

Shingerview With Nick Law Global CCO of R/GA

David Shing | Posted 08.28.2013 | Business
David Shing

Nick Law is the Global CCO of one of the world's most innovative and disruptive creative agencies. The architect of the Nike Fuel Band, Nick not only understands the ways brands must now connect with consumers -- he's the one building the bridges between them.

Randall's Day 1 Roundup from Cannes - Live from the Rooftop

Randall Rothenberg | Posted 08.17.2013 | Technology
Randall Rothenberg

Bonjour, wherever you are! I'm reporting to you from the 2013 Cannes Lions International Festival of Creativity, on the rooftop of the AOL Advertising Suite at the Majestic Hotel.

SXSW SHINGERVIEW: Bob Garfield and Doug Levy

David Shing | Posted 05.11.2013 | Business
David Shing

Media veterans Bob Garfield and Doug Levy are at SXSW talking about a new era in marketing: the relationship era. And guess what? It's not with brands. I had the chance to catch up with them and explore their take on the future of marketing.

Reports From CES 2013

David Shing | Posted 03.18.2013 | Technology
David Shing

Everything I saw tech-wise with some of these amazing devices allows me to redefine CES from Consumer Electronics Show to Creatively Evolved Storytelling.

Detroit Mayor: We Need Help To Bring This City Back

The Huffington Post | Kate Abbey-Lambertz | Posted 11.30.2012 | Detroit

Detroit's mayor took a break from grappling with a financial crisis and battling with City Council to talk about his efforts to maintain recreation ce...

SIC Video Interview With Brian Rauschenbach

David Shing | Posted 10.30.2012 | Technology
David Shing

I met Brian on Sunday and all he told me was that he used to spin 80s and 90s hip-hop. Beats seemed pretty odd for a Seattle guy, but it turns out Br...

Jay-Z, a Social Fridge and Cats vs. Humans: The Best Brand Activations at SXSW 2012

Matthew Knell | Posted 05.16.2012 | Technology
Matthew Knell

Marketers were out in force again this year, competing in a noisier than ever atmosphere. But for me, the brands who "won" SXSW were the ones who cut through the noise by telling their brand stories in the most actionable way possible.