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B Corp Legislation

B-Corp Legislation Is Helping Pave The Way To The New Economy

Neil Grimmer | Posted 11.10.2013 | Small Business
Neil Grimmer

What consumers want more and more is responsible, values-oriented business--the expression "vote with your dollars" is moving from the rally cry of fringe movements toward a household phrase. Consumers are demanding a new type of brand that reflects and embraces who they are and what they find important.