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Baum Whiteman Trends

Thinking About Fast Food and Flavor

Rozanne Gold | Posted 06.23.2013 | Taste
Rozanne Gold

I'm always bothered that the flavor profiles of fast food in this country seem to hinge on three factors: salt, sugar and fat. That explains why after the last swallow, no matter whether it is tacos or pizza or hamburgers, or where you eat them, the food generally tastes the same.

Why Bread Is No Longer Rising

Rozanne Gold | Posted 12.31.2012 | Food
Rozanne Gold

I was struck by a fascinating web post this week reporting that, as a country, we're consuming sharply declining amounts of wheat products. Given the vast numbers of Big Macs, Subway sandwiches and Domino's pizzas we buy every day, it seemed counterintuitive.

Crystal Ball Gazing: Report Predicts Biggest Food Trends Of 2013

The Huffington Post | Rachel Tepper | Posted 10.23.2012 | Food

Restaurant consultant group Baum & Whiteman's annual report on food and dining trends, which came out this month, reads a bit like a hyperactive publi...