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Big Soda Anti Obesity

Coke's Ad on Obesity Is Brilliant

Nancy Huehnergarth | Posted 03.18.2013 | Healthy Living
Nancy Huehnergarth

Obesity prevention funders can continue to fund dozens of small local or regional anti-soda/anti-junk food campaigns that will have limited impact. Or, they can try something different -- like banding together and funding one brilliant national counter-marketing campaign.