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Blondes for the Cure

'Susan G. Komen For The Cure' Wages Turf War Over Trademark Slogan

The Wall Street Journal | Clifford M. Marks | Posted 05.25.2011 | Impact

As the leading breast-cancer charity, Susan G. Komen For the Cure helped make "for the cure" a staple of the fund-raising vernacular. The slogan is s...