It is not only Star Trek fans who are enjoying the latest video and viral advertisement for Audi where Zachary Quinto, who plays Spock in the latest Star Trek films, and Leonard Nimoy, the original Spock, engage in one the funniest ads of the year.
Autonomous cars will give drivers the right to claim that they are not liable for traffic incidents, but determining who is liable will be a bit tricky. Responsibility will somehow have to be shared by the driver and the maker of the technology and the car.
"The pattern has become predictable," I share with my friend over lunch at Jacksons yesterday in Tyson's Corner McLean.
"But remember, you are still...
Political leaders have known for centuries what commercial organizations have recently discovered: The most successful brands are rooted in universal human ideals.
When we vote and when we buy, we want to know exactly what we're getting. Like some politicians, a few automakers are better than others when it comes to sticking to their word. Here are a few that are tops when it comes to brand integrity.
The timeline for autonomous cars hitting the road en masse keeps getting closer. GM's Cadillac division expects to produce partially autonomous cars a...
Word to the potential criminal: if you're going to attempt a ram-raid, DO NOT use your own luxury automobile as the battering ram. In the event you ig...
With summer underway, it's time for vacationers and pleasure seekers to start heading out on road trips. Some will be short hauls to the nearest beach, while others might be cross-country slogs. Here's a look at five great vehicles, based on the type of trip you're looking for.
BEIJING, May 24 (Reuters) - BMW Group expects its China sales to rise 25-30 percent this year, Chief Financial Officer Friedrich Eichiner told repor...
In the heart of the Amazon, a scandal is unfolding which threatens the reputation of both the Brazilian president and some of the biggest car companies in the world.
Republican governors Rick Scott of Florida, John Kasich of Ohio and Scott Walker of Wisconsin all turned down available Federal funds. California's governor is happy to take the money to build a system linking Los Angeles and San Francisco but it's become tied up by routing and funding disputes.
Markus Hipp is the Executive Director of the BMW Foundation, headquartered in Germany. He began his career in philanthropy at the Robert Bosch Foundation. I recently spoke with Markus about his work and his perception of German vs. American leadership.
FRANKFURT, Germany -- A sharp jump in sales of its luxury cars and sport utility vehicles in China helped German automaker BMW AG increase net profit ...
If the 3 Series is the star of the commercial, then the co-star is the Gravity Slider -- the revolutionary camera rig created especially for the BMW shoot. The device is the brainchild of the commercial's two quirky Icelandic directors: the Snorri Brothers.
Fresh off the heels of releasing her latest single from her forthcoming album, Mathangi "Maya" Arulpragasam, aka M.I.A., has premiered the video for "...
LAS VEGAS -- The most striking innovation on display this week at the Consumer Electronics Show, the world's largest consumer tech tradeshow, came not...
I wish we had this cool stuff in my country. But we don't. Instead, our government spends money on crippled people and old people and people with mental problems, and fixing old bridges and building highways and hospitals and things like this. We are not so cool as you.