How important is social media for book sales? I decided to ask this question to someone who has had a front row seat to the success of Gillian Flynn as well as many other authors.
For Amazon, the system began with good intentions as a marketing device for books, but unintended consequences have made it both an unreliable and suspect platform. Worse, it has tempted the unscrupulous.
My father-in-law turned to me and asked: "So, what's your number?" I looked back at him blankly. I was so naive in those days (last week). That was when I learned about the Amazon Best Sellers Rank.
If you're struck by wanderlust but are short a few vacation days this summer, reading can transport you anywhere: the west coast, the Himalayas, Europ...
There's much romantic talk about a writer's process. An epiphany, some procrastination, an extended trip to an isolated wooded area, immense frustrati...
Amazon has released their second annual list of the most well-read cities in the country, based on their book, magazine and newspaper sales data in bo...
Retailer Anthropologie has a myriad of holiday gift suggestions on their website: "brrrilliant" polka-dot gloves, misshapen mugs made of blown glass a...
NEW YORK -- The conclusion to Christopher Paolini's "Inheritance" fantasy cycle sold nearly 500,000 copies on its first day of release, one of the yea...
When a bookstore closes, it's always a loss -- for the community, for readers, and most especially, for authors. The impact of the closing of 600 Borders bookstores is incalculable.
A few weeks ago a reporter friend of mine who grew up in Portland, OR shared an article on Facebook that appeared in the June 22nd edition of the Wila...
NEW YORK -- Amazon.com Inc. on Thursday said that, after less than four years of selling electronic books, it's now selling more of them than printed ...
In January's Association of American Publishers (AAP) report, they revealed that eBook net sales went from last year's 32.4 million dollars to 69.9 mi...
Bill Morris at The Millions drew our attention to this Marketing Science research paper that explores the impact of negative New York Times book revi...
I was part of a staff that helped open a Borders on Long Island. Back then, employees were required to take an intensive test to assess our knowledge about the products we'd be selling.
For True Grit, Oscar buzz intersects with book buzz. And there's more buzz: Angelina Jolie pens a blurb for Gayle Lemmon's Dressmaker of Khair Khana, ...
Book lovers, you can exhale. The printed, bound book has been given a stay of execution by an unlikely source: the design community. In this Kindle-an...
In a year-end letter to employees that dealt heavily with digital developments and its impact on the industry and Simon & Schuster, company CEO Caroly...
In a move to provide authors with a service their publishers have not, Amazon is making current Nielsen BookScan sales data available to authors on it...
Are traditional bookstores headed for the same demise as Blockbuster? If the traditional brick and mortar book stores cease to exist, it will be blame...