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Bottom Line

The 20 Golden Rules of Business Blogging

Norm Schriever | Posted 02.05.2014 | Business
Norm Schriever

Writing great blogs for your business is one of the most valuable marketing techniques you will find, yet it is often forgotten.

Handling Pay Cuts: The Reality of Our Time

Donna Flagg | Posted 11.06.2012 | Business
Donna Flagg

Yes, it is a lot to ask employees to welcome a decrease in pay, but there are ways to present it as an initiative vital to the health and future of everyone involved.

States Missing Out On Revenue From Whistle-Blower Law

Posted 11.23.2011 | Business

(Andrew Longstreth) - For many states, a law intended to root out corruption also has been good for the bottom line. Over the last decade, more...

Odd Newspaper Prank Vexes UCSB

| Dan Reimold | Posted 06.04.2011 | College

The Bottom Line is being boosted- and replaced by its rival. TBL is one of two student newspapers at the University of California, Santa Barbara. I...

Innovating From the Inside Out Surviving a Bear Market

Marcy Morrison and Alexis Dixon | Posted 05.25.2011 | Business
Marcy Morrison and Alexis Dixon

Alexis Dixon, Principal of Meditation Solutions International is a Harvard trained mediator who works with corporations in harnessing the frequently v...