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Brand Development

The Race to Earn Readers on Owned Media

Daniel Newman | Posted 04.26.2014 | Business
Daniel Newman

There is much debate today as to whether or not the end of the corporate website is near, or perhaps has already come.

Politics Meets Brand Design: The Story of Obama's Campaign Logo

Ben Arnon | Posted 05.25.2011 | Media
Ben Arnon

The Obama campaign logo represents a break from the conventional notions of political logos and candidate branding. Many would argue that it is one of the most innovative political logos of all time.