Brand Name

Sorry, Kindle: The iPad Is The Only Tablet Most People Know

AP | MAE ANDERSON | Posted 04.10.2012

Read More: Steve Jobs, Video, Apple, Apple Ipad, Kindle, Brand Name, Branding, Marketing, Generic Name, Ap, Tablet, Ipad, Technology News

NEW YORK (AP) — Apple is on the verge of doing what few others have: change the English language. When you have a boo-boo, you reach ...

Read Whole Story

How Far Will Your Brand Stretch?

Marc Hershon | Posted 09.13.2011

Read More: Lexicon Branding, Brand, Trademark, Four Simple Rules, Branding, Brand Name, Business News
Marc Hershon

There's no substitute for thinking through the creation of your trademark, the strategy behind its launch and maintenance, and the many places where it might (and should) appear.

Read Post

9 Top Ways We Waste Money 2010

Wallet Pop | Posted 05.25.2011

Read More: Coffee, Energy Drinks, Birthday Parties, Cigarettes, Money Waster, Oil Change, Lunch, Brand Name, Gas, Money to Burn, Bottled Water, Waste of Money, Business News

It's been a rough few years. Unemployment woes, foreclosure fears and economic uncertainty rule the headlines. It's a time where being frugal has beco...

Read Whole Story