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Breast Cancer Marketing

Breast Cancer Is Not a Facebook Status Game

Lisa Bonchek Adams | Posted 03.19.2013 | Women
Read More: Social Media, Cancer Social Media, Facebook Cancer, Generation Why, Breast Cancer, Facebook Message Cancer, Cancer Women, Breast Cancer Marketing, Facebook, Breast Cancer Awareness, Women News
Lisa Bonchek Adams

I don't usually rant, but today a message appeared in my Facebook inbox that has me steaming. When I rank "how to help those of us with cancer," sharing one of these paragraphs as a status update is the lowest possible method of showing support.

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The Big Business Of Breast Cancer

Marie Claire | Posted 11.20.2011 | Women
Read More: Nfl Breast Cancer, Pink Ribbon, Breast Cancer, Breast Cancer Marketing, Nfl, Cancer, Profiting-Off-Cancer, Estee-Lauder-Breast-Cancer-Awareness, Women News

Some $6 billion a year is committed to breast cancer research and awareness campaigns. Is it any wonder that the disease has become a gold mine for pi...

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