Brian Whetten

The Core Problem in Business - It's Not What You Think

Brian Whetten | Posted 08.28.2009 | Business


Brian Whetten

Study after study shows that the core problem in business is not a lack of cognitive intelligence. It's a lack of emotional intelligence.

The Death of Mass Marketing

Brian Whetten | Posted 08.07.2009 | Business


Brian Whetten

Interruption based marketing is being replaced by permission based marketing. Indiscriminate advertising is being replaced by web of trust marketing.

What Does it Mean To Practice Conscious Capitalism?

Brian Whetten | Posted 05.23.2009 | Living


Brian Whetten

When our conscious self is identified with our spiritual self, both economics and service are about abundance and love. It's what happens as we find our inner conflicts -- and learn to love them.

The Real Roots of the Financial Crisis

Brian Whetten | Posted 05.16.2009 | Living


Brian Whetten

We've pointed a lot of fingers at a lot of targets, including bankers, regulators, and homeowners. But none of these explanations speak to the deeper roots of the crisis.