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Brunswick Group

BP's Crisis Communications Strategy Is Fundamentally Flawed

James Hoggan | Posted 05.25.2011 | Green
James Hoggan

How a company handles a crisis is the ultimate test of its character. Does it accept responsibility for mistakes, work to make amends and to improve its practices moving forward? Or does it resort to what I call Darth Vader PR?

BP's PR Pick of Cheney Minion is a Politically Tone Deaf Media Move

Brian Ross | Posted 05.25.2011 | Business
Brian Ross

When British Petroleum's fortunes are sinking as fast as oil continues to rise out of the puncture their rig put into the Gulf bottom, who you gonna c...