One of the mistakes U.S. exporters make is using their domestic structure, including the sales and marketing forces, to go international. Going international requires a deep understanding of the region the company wishes to penetrate.
Two-minute videos, uploaded PowerPoint presentations, short articles and blog posts are great for expressing straightforward messages. But some ideas are worth diving into to really flesh out arguments, concepts, and nuance.
The second and final step is to aim for number one when you have reached number two. Having these two step approach is like aiming for number without the added pressure and difficulties associated with it.
Being self-employed is good for people who need, or want, to work outside the nine-to-five world, even if it's temporary. Self-employment is not often about financing a start-up company and making the INC 500. It is often about making a living at something you enjoy.
Cloud computing may have started out as an emerging trend that only IT professionals could get excited about (or fear), but it has quickly become one of the most important paradigm shifts in business today.
It's a burden to satisfy customers and please partners simultaneously. But it is one that Southwest gladly shoulders. The reason? The relationships that Southwest maintains help it deliver more love to customers.
CIOs must embrace and promote a tighter alignment between IT and business units by understanding new organizational models. In this respect, they must become better businesspeople, not just technical experts.