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Chevrolet Advertising

Chevy Makes Big Advertising Move

AP | TOM KRISHER | Posted 05.27.2012 | Detroit

DETROIT — General Motors expects to save about $2 billion during the next five years by centralizing most of the global advertising for its Chev...

Wish Us Luck: We Are Chevy's Advertising Agency

Jeff Goodby | Posted 05.25.2011 | Business
Jeff Goodby

Advertising Chevrolet is an interactive study of what Americans think and feel at any given moment. You have to gauge that psychological landscape and, whether you succeed or fail, you find out fast.