You are a citizen consumer. You participate in the economy every day with your purchases. And you most certainly have a voice. Companies are starting to fear you, and even more importantly, they are starting to take you more fully into account.
Coca-Cola announced that it's canning this year's design for white holiday season Coke cans before the holiday season even began, reports the Wall Str...
Have you seen the new Coke can yet? Beginning November 1, 1.4 billion of Coke's famous red cans will be turning white in honor of the world's polar be...