As a creative director with a wide variety of clients, I have yet to see the old tools of the trade permanently retired to the tool shed just yet. As a result, it's important to realistically correct some of the myths about marketing that seem to persist these days.

How about if a fried chicken chain took the opposite stance on gay marriage? Might social conservatives line up for more chicken? It sounds plausible.

NEW YORK (AP) — Coca-Cola became one of the world's most powerful brands by equating its soft drinks with happiness. Now it's taking to the airwaves...

NEW YORK -- TV viewing could soon sound a little calmer. The CALM Act, which limits the volume of TV commercials, goes into effect on Thursday. CALM ...

Gone are the days when you could show zombie attacks and brain surgery in commercials without a fuss. People are so sensitive! From nudity to reckl...

Some commercials are funny, some informative. Then there are those just plain weird ones. Of course, certain products are so strange it'd be hard ...