Omniture, Comscore Team Up To Measure Digital Audiences
NEW YORK — Two of the largest companies involved in tracking and analyzing Web traffic are joining forces to measure digital audiences more comp...
Comscore
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Health Care Debate Sizzles in Summer Recess
Mike Smith | Posted 09.12.2009 | Politics
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President Barack Obama,
Comscore,
Cdc,
Nih,
Healthcare Reform,
Obama Health Care,
Pharma,
Nacds,
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Now Americans can leverage the Internet, electronic medical records and telemedicine to support patient care. Now is the time to use technology!
MySpace Has The Rich Users
Epicenter | Betsy Schiffman | Posted 07.05.2008 | Business
We always thought MySpace was the ghetto of social networking. Turns out, we were wrong. It's full of rich people, according to comScore. In touting ...
Google Expands Reach, Offers Tool To Measure Web Hits
The Wall Street Journal | EMILY STEEL | Posted 07.02.2008 | Business
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Google,
Google Advertising,
Google Web Measurement,
Google Internet Use Measure,
Nielsen Online,
Comscore,
Business News
As soon as Tuesday, Google plans to unveil a new service that measures Internet use, according to advertising executives who have been briefed on it. ...
Television Unplugged? The Verdict on This Year's TV Upfronts
Jerry Weinstein | Posted 06.10.2008 | Media
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Lifetime,
Upfronts,
Myspace,
Nielsen,
Fox,
Tnt,
Cbs,
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Trutv,
Pepsico,
Nbcu,
Moonves,
Ign,
Ostroff,
Tbs,
Zucker,
Turner,
Silverman,
Media News
Think of it as the Big Bang of Video.
Ex-Yahoo! Exec Greg Coleman's New Web Vision: Re-Mapping Search with NetSeer
Jerry Weinstein | Posted 05.29.2008 | Business
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Google,
Greg Coleman,
Yahoo!,
Ucla,
Heidrick & Struggles,
Comscore,
Netseer,
ONSET Ventures,
Mission Ventures,
Behnam A. Rezai,
Vwani Roychowdhury,
Business News
Fifty percent of searches aren't monetized- but extracting concepts rather than keywords will change the face of online advertising, vastly improving monetization.
Google Earnings Under Microscope
Fortune | Yi-Wyn Yen | Posted 04.24.2008 | Business
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Google Earnings Report,
Comscore,
Google AdSense,
Google Earnings,
Google Shares,
Goog,
Google,
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Google's shares have lost a third of their value since the start of the year, and concern is growing whether the small text ads Google serves are part...
Is Facebook Going To Follow AOL's Fate?
Silicon Alley Insider | Henry Blodget | Posted 03.29.2008 | Business
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IM,
Facebook Beacon,
Mark Zuckerberg,
Comscore,
Myspace,
Facebook,
Comscore Stats,
Business News
For now, Facebook continues to take over the world. Its global traffic is about to blow past MySpace's, its image (and Mark Zuckerberg's) has recovere...
Google: More Analysts Ready To Bail?
Silicon Alley Insider | Henry Blodget | Posted 03.28.2008 | Business
In the wake of Comscore's shocking January click report and some lousy anecdotes from search-engine marketing firms, Google analysts have begun trimmi...
Google Reports Awful January
Silicon Alley Insider | Henry Blodget | Posted 03.28.2008 | Business
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Google Revenue,
Bear Stearns,
Google Comscore,
Wall Street,
Comscore,
Google,
Business News
Comscore reported shockingly bad US paid click performance for Google in January: flat growth year-over-year versus a 25% increase in Q4. Even if Coms...
Why Wall Street Hates Google Now: That Wireless Thing
Silicon Alley Insider | Henry Blodget | Posted 03.28.2008 | Business
Even as the broader market continues its bear-market bounce, Google is taking it in the teeth. To make sure we had a good handle on what the smart mon...
Has Matt Drudge Lost His Mojo?
Silicon Alley Insider | Peter Kafka | Posted 03.28.2008 | Media
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comScore,
Cable News Channels,
Drudge Report,
Matt Drudge,
Drudge Report Traffic,
Media News
A wide-open election, an embattled president, scandal-a-plenty: Matt Drudge's eponymous website should be booming. So why is site traffic dragging? co...
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AP | BARBARA ORTUTAY | Posted 11.21.2009 | Media