Read More: Al Gore, Red Campaign, The Climate Group, Together Campaign, Will Sarni, Conflicted Consumers, Jacquie Ottman, We Can Solve It, Green News
The big trio of societal forces - government, business, and consumers - all need to change to tackle something as large and thorny as climate change. No segment can do it alone.
One survey showed that 35% of all Americans have avoided a product because of a company's practices. People may not pay more for green products, but they may punish unethical companies.