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Conflicted Consumers

Pitching Climate Protection to Consumers

Andrew Winston | Posted 09.10.2008 | Green

Read More: Al Gore, Red Campaign, The Climate Group, Together Campaign, Will Sarni, Conflicted Consumers, Jacquie Ottman, We Can Solve It, Green News
Andrew Winston

The big trio of societal forces - government, business, and consumers - all need to change to tackle something as large and thorny as climate change. No segment can do it alone.

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Conflicted Consumers

Andrew Winston | Posted 07.09.2008 | Business

Read More: Conflicted Consumers, Consumers, Ethical Reputation Index, Conscious Consumers, Bbmg, Business News
Andrew Winston

One survey showed that 35% of all Americans have avoided a product because of a company's practices. People may not pay more for green products, but they may punish unethical companies.

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