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Consumer Marketing

The Fatal Blindness of Private Equity -- Where's Your Consumer Insight?

Adam Hanft | Posted 02.13.2013 | Business
Read More: Investments, Financial Industry, Marketing, Consumers, Consumer Marketing, Private Equity Firms, Private Equity, Business News
Adam Hanft

Here's a message to just about every private equity shop out there. There's a really simple way for you to make the billions in all your funds work smarter, harder and faster.

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Latinos and the Census: A $1 Trillion Business Game-Changer.

Roberto Ramos | Posted 05.25.2011 | Business
Read More: 2010 Census, Latinos, Multicultural-Diversity, Census, Consumer Marketing, Advertising, Hispanic, Marketing, Business, Multiculturalism, Hispanic Americans, Hispanic Statistics, Hispanics, Hispanic Population, Latino, Latino Marketing, 2010 Census Hispanics, 2010 Census Latinos, Census Minorities, Hispanic Marketing, Latino Statistics, Latino Americans, Business News
Roberto Ramos

Politicians should not be the only ones addressing this demographic game-changer, so should companies looking for growth opportunities.

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Just Back From -- London's Luxury Briefing Conference

Suzanne Aaronson | Posted 05.25.2011 | Media
Read More: Hotel Industry Conferences, Suzanne Aaronson, Luxury Conglomerates, Consumer Marketing, Luxury Conference, James Ogilvy, Retail Innovations, Media News
Suzanne Aaronson

What a great week it was! (after the mishap of lost baggage was solved that is)! I co-hosted the industry-respected Luxury Briefing conference last w...

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Thanks to Spam, It's Not Junk Mail Anymore

Sarah O'Leary | Posted 05.25.2011 | Technology
Read More: Postage Stamps, Snail Mail, Direct Marketing, Small Business, Strategy, Consumer Marketing, Junk Mail, Usps, Email, Spam, Media, Business, Qvc, Consumer Spending, Mail, Recycling, Marketing Strategy, Advertising, Online Advertising, Internet Advertising, Internet Marketing, Direct Mail, Branding, Marketing, E-Mail, Email Spam, Technology News
Sarah O'Leary

If you want to reach your consumers in the internet age, tell the youngsters in the office that you're kickin' it old school with USPS.

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