Sustainability: It Should Be About More Than the Bottom Line
Ed Lawler
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Posted 05.26.2012
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Business
Read More:
Environmental Regulations,
Business Environment,
Corporations Sustainability,
Corporate Social Responsibility,
Green Washing,
Green Corporations,
Business News
The problem with organizations that adopt a bottom line orientation toward sustainability is that they only do those things that are visible and have a quick financial payoff. They spread a veneer over the organization, but they do not change its essential nature.
