For composers of New Music, these marketing tools are very helpful. There are so many marketing opportunities, in fact, that it would be difficult to list them all. Funding, however, is a different story.
Donors today are no longer content to write an annual check to a charity and then tuck their checkbook in the drawer until the next year. Posting our "like" on Facebook is an easy 30-second fix, but oddly unsatisfying.
Between Kickstarter and the rapid advances in technology, the playing field has been leveled. I predict we will soon see a blockbuster movie conceived, produced and distributed by a new age of independent film professionals, untainted by the Hollywood experience.
According to the Kickstarter's data, there was $274 billion collected last year (+238 percent from 2011). In comparison, VC's invested $26.5 billion in 2012 (-10 percent from 2011). Do you see the difference?
As a result of recent successful multimillion-dollar online fundraising campaigns for products such as the Ouya, Pebble E-Paper Watch and Amanda Palmer's Theater is Evil album/tour, which have captivated audiences worldwide, crowdfunding is quickly becoming a business staple.
Technology can be a great catalyst of change, but it cannot be considered a silver bullet to the world's myriad of complex problems. We must involve the creative and cultural industries with the technical.
Complex financial schemes and investment theses lend themselves to inefficiency and un-internalized risks. That's why investors may want to take a look at consumer products. As consumers themselves, they "speak the same language."
"Lucky" hens and their eggs live the way mother nature wants them to, on pastures! Their environments are free of pesticides, herbicides and other chemicals, and they're never administered hormones or drugs.
Entrepreneurs in the U.S. are waiting with their hands up for the SEC to arrive with new solicitation and general legislation rules that would allow them selling shares over the Internet utilizing the equity- based crowdfunding model.