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Damian Bazadona

Dreaming up Broadway's Next Big Idea: TedxBroadway Returns

James Sims | Posted 03.30.2013 | Arts
James Sims

The arts are in desperate need of technological convergence. And TedxBroadway is hoping to give theatrical entertainment a push towards progress.

Finding Broadway's Voice on Social Media

James Sims | Posted 02.08.2013 | Arts
James Sims

For Broadway, it isn't so much about a specific voice -- let's call it the Marketing Mamet Effect -- rather it's a tone that drives social strategy.