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Digital Publishing

Commencement 2.0

Bruce Judson | Posted 05.14.2013 | College
Bruce Judson

There are specific stages associated with mobile and digital disruption, and higher education is following this surprisingly consistent pattern. Indeed, we now see the new benefits arising for the consumer of education.

What 17 Industry Leaders Think About Digital Storytelling

Derek Smith | Posted 04.22.2013 | Media
Derek Smith

In the past, digital storytelling was pretty simple. You created an engaging story, selected the right platform and shared it with your audience. Today, it's not that easy.

The Impact of Digital Storytelling: An Interview with Wunderman New York's Nick Moore

Derek Smith | Posted 04.09.2013 | Media
Derek Smith

Successful storytelling in today's complicated digital landscape is a marketer's biggest challenge and opportunity. I had the opportunity to interview Nick Moore, EVP Chief Creative Officer of Wunderman New York, who shared with me the importance of digital storytelling.

How Smart Glasses Are Impacting Digital Storytelling

Derek Smith | Posted 04.08.2013 | Technology
Derek Smith

It is clear that in 2013, the emergence of smart glasses is having a dramatic impact on the digital storytelling experience. I had the unique opportunity to interview Brian Ballard, the CEO of APX-Labs, who is focused on building software that brings smart glasses to life.

Revealed! The Best 7 Examples of Digital Storytelling

Derek Smith | Posted 05.18.2013 | Media
Derek Smith

With the ever-expanding universe of platforms and the escalating battle for consumer engagement, digital storytelling has never been more important to the long-term vitality of a brand. To address this challenge, the brightest storytelling minds will gather in one room.

How Libraries Thrive as Technology Advances

Jeanniey Mullen | Posted 04.15.2013 | Technology
Jeanniey Mullen

Libraries have broken through the brick and mortar glass ceiling, and are no longer bound by walls. Today's libraries have found, and continue to find, innovative ways to move online and offer patrons convenience and value.

Why eBook Retailers Are Embracing Self-Published Authors

Mark Coker | Posted 04.14.2013 | Books
Mark Coker

Why are retailers such as the Apple iBookstore, Barnes & Noble, Sony, Kobo and Amazon giving self-published ebooks such merchandising love?

From the Digital Frontier: A Shifting $12 Billion Publishing Market

Tanyella Evans | Posted 03.27.2013 | Books
Tanyella Evans

To compete with free, publishers need to make their content more attractive and essentially, discoverable. Entering the ebook market late will result in lost revenue to piracy.

Why You Should E-publish; Why You Should Not

Khanh Ho | Posted 03.21.2013 | Books
Khanh Ho

Get out there on the blogosphere and you're going to run across it: strong words--yea or nay--about the merits of e-publishing.

Content: The Missing Link Between the Gadget and the Guru

Jeanniey Mullen | Posted 03.20.2013 | Technology
Jeanniey Mullen

CES is an ultimate gadget fest. It reflects its era. Now is the time for CES to celebrate its renaissance as a trade show, but for me and my company, it's time to return to the fuel that will drive every gadget seen: content.

Misreading the Facts on E-Books

Warren Adler | Posted 03.13.2013 | Books
Warren Adler

The printed book will survive as long as the generation that grew up with the printed book remains an economic factor in its survival. When that generation passes into history, the digital bookshelf will be the dominant technology for the reading public.

Responsive vs. Adaptive Design: Which Is Best for Publishers?

Garrett Goodman | Posted 01.10.2013 | Media
Garrett Goodman

Although the differences between responsive and adaptive design are nuanced for the non-developer, the distinctions are increasingly important as publishers see more and more traffic come from mobile devices.

Guy Kawasaki Goes APE Over Self-Publishing - Part 1

Penny C. Sansevieri | Posted 03.09.2013 | Books
Penny C. Sansevieri

Guy shares his thoughts on publishing and why he decided to forgo the traditional model and go indie. In this first of a five-part interview, Guy talks about his decision to self-publish and how his book APE came to be.

Decoding the Self-Published Author

Warren Adler | Posted 11.13.2012 | Books
Warren Adler

In a dynamic and creative society like ours, change means new opportunities and new challenges. The fact is that the reading public is expanding globally by leaps and bounds.

Huffington Magazine: 10 Lessons From the First 10 Issues

Josh Klenert | Posted 10.19.2012 | Technology
Josh Klenert

As we publish our 10th issue of Huffington magazine and in anticipation of our September 10th Design and Tech Meet Up in partnership with SPD, here's a snapshot of lessons learned developing and publishing a new digital-only magazine.

How Will We Read? The Power of an Author

C. M. Rubin | Posted 10.13.2012 | Books
C. M. Rubin

"We build platforms for authors and we can build them at a lightning pace compared to the pace of a traditional publishing company. I think Penguin saw those services as important."

The Battle Cry of the Romance Authors

Elise Sax | Posted 10.01.2012 | Books
Elise Sax

It was a battle cry. A declaration of war from authors to traditional publishers if they didn't get with the program and do what the authors want... more marketing, a bigger cut of the profits.

Novelist Kate Moore Talks Romance (and the RITA Awards)

David Kudler | Posted 09.24.2012 | Books
David Kudler

When Kate Moore heads south to Anaheim this weekend to attend the Romance Writers of America's RITA® Awards, it will be for more than a chance to connect with her fans and fellow romance novelists.

Freefall or Flight? Predicting a Future for New J-School Grads

Sara-Ellen Amster, Ph.D. | Posted 09.05.2012 | Media
Sara-Ellen Amster, Ph.D.

The international picture for journalism careers has always been unstable and highly competitive, but now is "scary," as undergraduate Christopher Earley puts it.

10 Steps to Ebook Success

Ben Arogundade | Posted 08.06.2012 | Books
Ben Arogundade

I recently set up my own e-publishing imprint after 20 years working in print. Before launching, I did a lot of research into the market. Here are my top tips for ebook success.

Allie Compton

NYT Editor Descends On South By Southwest

HuffingtonPost.com | Allie Compton | Posted 03.13.2012 | Media

The media world has been going through a period of intense change for over a decade, but, as New York Times editor Jill Abramson noted on Monday, not ...

Digital Publishers Grabbing New Ad Share by Knowing Their Own Audience

Mike Smith | Posted 05.08.2012 | Media
Mike Smith

In 12-step recovery programs, the first step is to "admit we are powerless" over our digital publishing foibles. It seems publishers have "reached a bottom" and are now fully in recovery.

Memo to the Bibliophiles: Books Are a Technology Too

John Bergquist | Posted 03.24.2012 | Books
John Bergquist

I find myself troubled by the folks who seem to treat books as a kind of idol. It is almost always associated with a notion that books are natural and an iPad is un-natural.

How Will We Read: Children's Books?

C. M. Rubin | Posted 01.29.2012 | Books
C. M. Rubin

I recently asked Karen Lotz, the Group Managing Director of Walker Books Ltd, what their estimate for children's e-books and print books over the next 3 to 5 years is.

Without Digital Technology I Never Would Have Written My New Book!

Claudia Ricci | Posted 01.08.2012 | Books
Claudia Ricci

I wouldn't dream of stripping my clothes off in public. So why in God's name would I let my as-yet-unfinished novel, Sister Mysteries, dance naked in public?