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Double Down Kfc

How The Double Down Went Global

The Huffington Post | Rachel Tepper | Posted 03.12.2013 | Business

Back in April of 2010, the media was fast to descend on KFC's Double Down following the sandwich's debut in U.S. stores. Gleeful attacks on the bunles...

KFC Pays College Women To Wear 'Double Down' Pants

Posted 05.25.2011 | College

Six months after the debut of KFC's Double Down marketers are focusing less on the sodium-laced sandwich's culinary assets and more on those of its co...