WRAPmail is for-profit, but if we also can do something good, why not? My thinking was pretty simple: Featuring more missing children in emails should increase the number that are found.
The Huffington Post | Rieva Lesonsky | Posted 01.12.2012
Despite the prevalence of email and digital marketing and the stigma of junk mail, a recent study finds that consumers still prefer direct mail when i...
Posted 09.08.2011
Apple customers have been used to it for years, but now more retailers are following in the tech giant's footsteps by emailing receipts to their custo...
Penny C. Sansevieri | Posted 05.25.2011
After someone signs up for your newsletter, what will they see? A simple thank you page on your website is a waste of an opportunity.
Danny Wong | Posted 05.25.2011
There are lots of ways to capture customer loyalty. Tweet with me. Send me a nice email. But don't try to sell me on selling my friends. That's not cool.
Rolv E. Heggenhougen | Posted 05.24.2012