Nielsen, Facebook: New 'Brand Lift' Online Marketing Product Will Measure Ad Impact
Facebook and Nielsen announced details regarding their new online advertising platform, 'Brand Lift', which will give advertisers better insight into ...
Facebook and Nielsen announced details regarding their new online advertising platform, 'Brand Lift', which will give advertisers better insight into ...
AP | Michael Liedtke | Posted 03.28.2008 | Business
Seeking to keep the peace in its popular online hangout, Facebook Inc. has overhauled a new advertising system that sparked privacy complaints by turn...
Newsweek | Sarah Elkins | Posted 03.28.2008 | Business
Greg Benedetto believes in the old adage "the customer comes first." He worked for Canada's HMV record chain for two years as a teenager and, in that ...
AP | Anick Jesdanun | Posted 03.28.2008 | Business
Facebook has begun transforming itself from an online hangout into an online business district. Companies can now create their own pages on Facebook ...
Posted 11.21.2009 | Technology