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Facebook Brand Marketing

Will the Revolution Be Tweeted?

Pedro L. Rodriguez | Posted 01.01.2012 | Technology
Pedro L. Rodriguez

Any smart consumer knows the adage, "What's in it for me?" With the proliferation of social media, there's no good excuse for a brand not to know the answer.

Social Marketing for Global Brands: How Many Facebook Pages?

Andrew Cherwenka | Posted 05.25.2011 | Media
Andrew Cherwenka

The question being posed in marketing circles is how to target campaigns toward fans in their own languages and communities. For instance, how many Facebook Pages do you build per brand?