Read More: Small Business Saturday, American Express OPEN, Facebook Brand Marketing, Social Media Marketing, Facebook Business Marketing, Twitter Brand Marketing, Twitter Business Marketing, Gibbs Social Media, Technology News
Any smart consumer knows the adage, "What's in it for me?" With the proliferation of social media, there's no good excuse for a brand not to know the answer.
The question being posed in marketing circles is how to target campaigns toward fans in their own languages and communities. For instance, how many Facebook Pages do you build per brand?