Focus Groups

Never Again! No More Focus Groups Please!

Linda Bergthold | Posted 11.17.2008 | Politics

Read More: Msnbc Democratic Debate, C-Span, Nate Silver, Focus Groups, NBC News, Presidential Debates 2008, Commission on Presidential Debates, CBS News, Fox News, ABC Debate, CNN Debate, Blink-182, Presidential Debates, Malcolm Gladwell, Politics News
Linda Bergthold

As we watch the debates on CNN, we too are influenced by the response lines, and after the debate is over, the influence of these small groups increases disproportionately.

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What's Not to Like About Those Post-Debate Focus Groups

Joel Schwartzberg | Posted 11.09.2008 | Media

Read More: Focus Groups, John McCain, Debate, CNN Debate, Presidential Debates, Cnn, Barack Obama, Media News
Joel Schwartzberg

At some point in the post-debate glow, an anchor will throw to a reporter in this room. If ever a public forum needed follow-up questions, this is the place.

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How to Win a Presidential Debate

Ken Levine | Posted 11.08.2008 | Entertainment

Read More: Focus Groups, Presidential Debates, Entertainment News
Ken Levine

As a TV producer, I know something about dial twirling focus groups, so let me offer McCain and Obama some tips: take a moment in laying out your solution to the Social Security crisis to introduce the audience to your new puppy.

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An (Undecided) Star is Born

Bob Ostertag | Posted 10.30.2008 | Politics

Read More: Reality TV, Focus Groups, John McCain, Undecided Voters, Fox News, Frank Luntz, 2008 Election, Barack Obama, Politics News
Bob Ostertag

With just five weeks to go before election day and Obama barely edging out McCain in national polls, the undecided voters have become the true celebrities of the campaign.

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