This anonymous little store will endure as the truest testament of what was there and all that was lost. It stands as the purest expression of memory possible: A memory encased in continuing function at the service of architecture and its modern demands.
Steve Matteson -- who created the default fonts on the Android and Windows smartphones and the letters players see when they turn on their Xboxes -- finally decided to create a set of letters, he says, "for the sake of making myself happy." He looked to the mountains for inspiration.
I found myself recently standing in a grocery store aisle, holding a bottle of barbeque sauce at arm's length in order to bring into focus the ridiculously tiny type. When did children with 20/10 vision start designing all our consumer products? I wondered.
It's a godawful small affair, typography, especially these days with those tiny images you get when you buy an album track on iTunes. The joy of speculating about what an intricately designed and carefully chosen set of letters may reveal about the innards have long gone.