For global food companies, there's a chance to make a positive commercial and social impact over the next ten years while adjusting to the "new normal" in the food industry. What innovations might we see from the food industry?
IKEA announced this week that it would recall meatballs and sausages from its stores across Europe amid concerns that they might contain horsemeat. In doing so, IKEA became the latest retail giant involved in a scandal so complex that it reads like a political crime thriller. Only it's real.
Inefficiencies in harvesting, packaging, storing, transporting, marketing and selling, rather than just low yields or poor farming techniques, are often to blame for food shortages and low prices for growers.