The American View: It would be so great to be working in a European arts institution. After all, those organizations get such a large portion of their budget from the government. The European View: It would be so great to work in an American arts organization. Everyone there is used to giving to the arts.
These rating schemes tell the public that if you spend more on fundraising, you are bad. They equate fundraising and overhead to fraud and judge the business decisions charities make in order to best fulfill their missions, serve their constituents, and sustain their organizations for the long-term.